svetikya Chapter 145
Chapter 145
In a blink of an eye, Sun Yunhao has spent two leisurely days at home.
Parents' love is always "silent".
Just like the meals these two days, every meal is what Sun Yunhao likes to eat.
Sun Yunhao has a hunch that if he stays at home for a few more days, his weight will increase by three or four pounds.
This is a dangerous signal!
For artists, body management is a compulsory course and must be controlled.
He thinks that after staying for another two days, he should report to the studio.
Although "Idol New Era" has ended, the popularity of this program on the Internet remains unabated.
For example, this morning, the news that 9 members of the New Era Youth Group appeared at the Beijing Airport was on the hot search.
From the live video, fans holding cheering objects and shouting the names of idols, the scene is very spectacular.
But Sun Yunhao saw a strong marketing flavor from it, and the drafts were flying all over the sky. At first glance, it was planned by Jiuhe Entertainment itself.
Sun Yunhao is no longer surprised by such marketing strategies.
After all, any idol group needs constant exposure and publicity to maintain its competitiveness.
For the New Era Youth Group, they have only signed a contract with Jiuhe Entertainment for a short three years.
These three years are not only the golden period for them to show their talents and accumulate popularity, but also an important stage for them to create commercial value for the company.
Jiuhe Entertainment needs to use various means to build the New Era Youth Group into an idol group with strong influence in these three years, bringing rich returns to the company.
Therefore, whether it is frequent announcements, carefully planned activities, or a steady stream of hot searches and marketing, they are all means they have to take for this goal.
To put it bluntly, in the next three years, the New Era Youth Group will completely become a money-making machine.
Sun Yunhao also noticed a piece of information that a marketing account revealed that Jiuhe Entertainment will have a series of major actions against the New Era Youth Group.
It is reported that Jiuhe Entertainment first plans to create a debut album for the New Era Youth Group. What is more worth mentioning is that the title song of this album will be helmed by Zhou Xian.
Sun Yunhao didn't know who Zhou Xian was.
After searching, he found out that this person was a top music producer who had worked with many famous singers and had a high status in the circle.
In addition to music plans, Jiuhe Entertainment is also planning a group variety show.
The main guests of this show are the nine members of the New Era Youth Group, and the flying guests will invite many stars to join.
Sun Yunhao remembered this news. When Jiuhe Entertainment asked him to sign a contract, they used this matter as a bargaining chip.
The revelation of this marketing account caused a lot of discussion, and Sun Yunhao felt that it was very credible.
Sun Yunhao even speculated that this revelation might be the news released by Jiuhe Entertainment itself.
The purpose is to increase the discussion and exposure of the newly debuted limited group.
Sun Yunhao is not curious or interested in their new group variety show.
What he cares about is their new album.
Because Wu Peixia talked to him, one of his tasks after starting work is to prepare an album.
If the two sides are in the same boat on this matter, it will be much more interesting.
In fact, whether it is Jiuhe Entertainment or Wu Peixia, their goals are the same.
That is to harvest this wave of traffic as soon as possible while the popularity of "Idol New Era" has not completely faded.
To put it simply, it is: make money!
Because there are many music platforms in this world, such as Jiuhe Video Network has its own music platform-Jiuhe Music Network.
Of course, the most recognized and well-known is Huaxia Music Network.
These platforms not only provide rich music resources, but also realize the value transformation of music content through a charging model.
On the music platform, there is also a limit on the number of auditions. If you exceed it, you have to pay.
If you want to download, you also have to pay.
The money is not much, a few cents or even a few dimes.
Although this charging model is small, it accumulates little by little.
For music platforms and musicians, it is a considerable income.
At the same time, the cooperation models between music platforms and singers are also diverse, and the proportion of profit sharing is also different.
For superstar singers like Xu Qingyong, if they are given exclusive copyrights, the music platform will not even take a commission, but only charge a small amount of operation and maintenance fees.
This cooperation model not only ensures the maximum benefits of singers, but also improves the content quality and attractiveness of the music platform.
Sun Yunhao contributed many original songs in "Idol New Era", and the copyrights of these songs are in his own hands.
Wu Peixia suggested that Sun Yunhao release a formal version to earn back this part of the money.
Sun Yunhao himself also has this idea.
The king who doesn't make moneyDamn it!
If you count the suona solo "Hundred Birds Paying Homage to the Phoenix", Sun Yunhao has contributed a total of 8 songs in "Idol New Era".
It's almost enough for an album, so Wu Peixia has the idea of creating an album.
As for how to do it, we have to wait until Sun Yunhao goes to the studio to discuss it in detail.
The original "General's Order" and "Overfire" were released by Sun Yunhao himself.
These two songs are not considered for the album.
In fact, since Sun Yunhao participated in the talent show, these two songs have become popular again.
The income alone is a considerable number, which is also one of the reasons why he transferred 100,000 yuan to his father Sun at once.
In addition, Wu Peixia also mentioned a point to him, that is, to create a digital album.
But Sun Yunhao denied this form and did not plan to include it in his music strategy for the time being.
In this era of digital music, digital albums have become an important way for musicians to promote their works and interact with fans.
The so-called digital album refers to the form of downloading genuine music through authorized websites without physical CDs.
Of course, some digital albums also have physical copies, but the physical copies here are not CDs, but scratch cards. Fans can download music on authorized websites through the password on the card.
The pricing of digital albums is usually more affordable, and fans can buy singles or entire albums according to their preferences.
However, Sun Yunhao believes that although digital albums have their unique appeal at present.
But for musicians like him who are in the early stages of their music career, it is not the best choice.
In his opinion, he is still in the stage of accumulating popularity and has a relatively small number of works.
The launch of digital albums at this time will undoubtedly limit the scope of dissemination of the works and limit the number of listeners to a certain extent.
More importantly, the purchase threshold of digital albums is relatively low.
Fans can easily buy multiple albums to express their support, but this form is not conducive to the real popularity and wide dissemination of works.
Sun Yunhao believes that if the work really has the potential for popularization, is of high quality and meets market demand, then it will be a wiser choice to widely disseminate and promote it through traditional music platforms.
This will not only attract more potential listeners' attention and love, but also bring more substantial income and broader development space for musicians.
Originally, Wu Peixia's idea was just a suggestion. When she saw that Sun Yunhao had such a clear plan for himself.
She gave up this idea and was also relieved.
She likes to deal with smart artists, especially Sun Yunhao is now under her guidance. This sense of accomplishment is indescribable.
Because Lin Jinyan's studio is in Beijing, the accident happened the day before Sun Yunhao was about to go to Beijing.
To be precise, a revelation by a paparazzi made Sun Yunhao the number one hot search again, with the word "explosion" at the end.