As a top star, I only want to eat soft rice

Chapter 143

He pondered for a long while.

Then he took a deep breath.

"Notify the managers of the marketing department and we will have a small meeting."

If Chenwei Entertainment really intends to target Lu Siqi.

Then the risk they have to take is too high.

"Okay."

The assistant left in a hurry.

Ten minutes later.

An impromptu meeting was held in the conference room.

Jinsha Mineral Water Company is a relatively traditional production enterprise.

So the decoration in the conference room is not like the modern style of those companies in office buildings.

The conference table and chairs are all in the old-fashioned mahogany style.

Jin Sanshi sat in the main seat.

He ordered: "Open the file sent by Chenwei Entertainment and see what he sent."

"Yes."

The assistant connected the computer to the projection screen and opened the file.

In the folder, there was an audio file.

"Love You at 105°C"

Seeing this file.

Several executives and marketing managers in the conference room were confused.

Is this... a song?

Why did Chenwei Entertainment suddenly send a song?

"Play it."

Jin Sanshi waved his hand.

The assistant dragged the mouse and pressed the play button.

A sweet voice soon sounded in the conference room:

"Super Idol's smile"

"Not as sweet as yours"

"The sun at noon in August"

"Not as dazzling as you"

.......

"Love You at 105°C"

"Drops of pure distilled water"

"You don't know how cute you are"

"After falling, you will smile foolishly and stand up again"

.......

In the conference room, everyone's expressions gradually froze.

They all heard the words, ‘Drops of pure distilled water’.

So.

Is this a song to promote… distilled water?

It sounds pretty good, a bit like a little love song, sweet.

I think many young people will like it, right?

A young manager in the marketing department suddenly stood up excitedly:

“This is an advertising song!”

“An advertising song written specifically for distilled water!”

His name is Chen Qirui, who was just hired this year and is responsible for online promotion.

Everyone in the conference room looked at him.

Chen Qirui said excitedly:

“105 degrees is the temperature at which we extract the high-temperature vaporization of the distillation tower to extract pure distilled water.”

“The distilled water extracted in this way is very pure and has no impurities.”

“Our marketing department is planning to use this as the main promotion selling point to distinguish it from other mineral water and purified water on the market.”

“I didn’t expect that the song sent by Chenwei Entertainment actually covers all these selling points.”

The managers in the office suddenly realized it.

So, this is what you who love 105 degrees mean.

They just heard the words "distilled water" and had time to think about the other lyrics.

Even Jin Sanshi just reacted.

Chenwei Entertainment actually took such details into consideration?

This action is... too fast, right?

Or... they are really determined to ban Lu Siqi, so they are well prepared? !

He frowned.

He is an outsider to the things in the entertainment industry.

He has no idea whether Chenwei Entertainment has the ability to ban Lu Siqi.

But if the other party really intends to target Lu Siqi.

Then, their promotion plan will have to bear more risks.

This is definitely not what he wants to see.

However... the product is about to be released, and the promotion plan has been determined.

If it is modified at this time, will there be enough time?

Is it really reliable to cooperate with Chenwei Entertainment?

Jin Sanshi's thoughts are a bit complicated.

He pondered for a while and looked at the other people in the conference room:

"Everyone has heard this song. Chenwei Entertainment wants to cooperate with us, but the prerequisite is to terminate the contract with Lu Siqi. What do you think?"

In the conference room, everyone frowned, thinking about the pros and cons.

Someone shook his head and raised an objection:

"Terminate the contract with Lu Siqi?"

"How can this be possible? Our promotion plan has been determined, and we are just waiting for Lu Siqi to shoot the commercial."

"In one week, the new product launch will be held, and the invitation letter has been sent to dealers across the country."

"Lu Siqi will also come to the launch conference at that time."

"This date cannot be changed."

He is the marketing manager in charge of offline promotion.

He is the one who prepared the press conference, so he naturally did not want any changes.

Another marketing manager also nodded:

"Yes, although the song of Chenwei Entertainment is good, it is too hasty to cooperate temporarily."

"And Chenwei Entertainment's reputation on the Internet seems to be not very good recently."

"It seems that Jiang Chen's two consecutive songs were written by someone else, and they were boycotted by netizens."

"If we cooperate with them and use this song as the theme song of the product, will it affect the reputation of our brand?"

Jin Sanshi nodded, but did not speak.

These are exactly what he is worried about, and he wants to hear more opinions.

Chen Qirui stood up:

"Mr. Jin, I think it is completely possible to cooperate with Chenwei Entertainment."

"I just listened to this song. Although it is an advertising song, But the quality is very high, which is very in line with our product positioning. "" I have been paying attention to the Internet hotspot recently. " "The number of fans of the" Dakang Dynasty "crew has increased by 800,000" "" alone "," And the TV series "Dakang Dynasty" also received a huge exposure on the Internet. " Have you thought about it? "" If we also learn "Dakang Dynasty", we directly announced that they would unlike Lu Siqi, and then publish this "You who love 105 degrees", what effect will it be achieved? " Everyone in the conference room frowned and pondered.

Mineral water is not expensive, the most important thing is the cost of marketing and promotion.

Whoever can promote the brand can occupy the market.

So.

Promotion and publicity are the key to any mineral water company.

Jinsha Mineral Water has always been a relatively traditional enterprise.

But unfortunately.

Those who can sit here are all middle-aged people.

They are better at dealing with distributors.

Promotion and publicity are also more inclined to use TV commercials and signing product spokespersons.

They don’t understand much about things on the Internet, and they don’t have any concept.

Soon.

Someone else expressed a different opinion.

In the conference room, everyone was talking and arguing.

Jin Sanshi was silent and didn’t speak.

To be honest, he was also very entangled. Which method should be used for promotion?

He looked at a girl at the end of the table who was taking notes seriously.

That was his daughter.

As soon as she graduated from college, he put her in the marketing department to gain experience and learn.

No one in the company knew her identity.

At this time, she was Chen Qirui's assistant and was seriously responsible for recording the meeting.

Jin Sanshi turned his eyes to his daughter:

"Regarding the Internet, let's listen more to the opinions of young people."

"Xiao Liu, you young people often go online, what do you think we should do better?"

........